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How to build a community around a brand, work effectively with bloggers and influeners with a profit for business?
03.06.2019 @ 16:00 - 18:00
| SPIBA Marketing & Communications Committee is pleased to invite you to take part in the event “How to build a community around a brand, work effectively with bloggers and influential people with a profit for business?”
Date: Monday, June 3rd, 2019 Time: 16:00 – 19:00 Registration, coffee-break: 15:30 – 16:00 Venue: Conference hall Atelier99, Hotel Domina St. Petersburg , 99 Moika Embankment Moderator: Veronika Voinovian, Business advisor, Advisor to Managing Partner, Borenius Speakers: Vlad Titov, the author of the book “Community management”, Founder of the Russian Community Managers Association, Community Architect in the Community Laboratory: 5 steps to the loyal community around the brand. Community Management Practice Vera Zotova, Ph.D., Associate, Intellectual Property and Information Technologies, Borenius: Legal risks of working with brands, bloggers/ influencers Kermen Mandzhieva, Expert in strategic communications, ex-PR director of MegaFon NWFD. Experience in PR – 12 years (MegaFon company Kalmykia, Tajikistan, St. Petersburg, NWFD): How to build a community around a brand, work effectively with bloggers and influential people with a profit for business? Evgeniya Falkova, Corporate Affairs Director in West Region: The experience of implementing blogging projects in Danone: PR makes money The working language of the meeting will be Russian. |
Please confirm your attendance by e-mail office@spiba.ru, or by phone 325-9091 by May 31th, 2019.